Who Are We?

Susan Britton, MCC, is a master coach educator with a 25-year record of innovation and impact. Susan’s journey began in a small California farming town, where she learned life’s rhythms of planting, cultivating, and harvesting. This experience taught her that life demands resilience and that adaptation is not a choice but a necessity in the face of nature’s unpredictability. These early lessons shaped her enduring leadership philosophy—one grounded in resilience, community, and a profound sense of connection to something bigger—and fueled her lifelong commitment to cultivating potential in others.

An entrepreneur at age 24, she gained international recognition as an author of multiple careers books with global distribution. Discovering coaching in the profession’s early days, she knew she had found her calling. With the encouragement of mentors, she quickly went from a coach-in-training to a coaching educator, blending her unique industry expertise with the world of coaching. This sparked a lifelong learning journey, leading her to study coaching, psychology, neuroscience, and, most recently, systems psychodynamics through her Executive Master in Change degree from INSEAD/France, one of the world’s leading business schools. She is a popular podcast guest and speaker, generously sharing her passion and expertise in neuro-informed coaching.

For more than 25 years, we have been a global thought-leader in coaching education, offering certifications in leadership, career, and strengths-based coaching. We are an ICF-approved Level 1 & Level 2 and CCE provider, as well as a SHRM recertification provider for professional development credits.

An early adopter of neuroscience-informed coaching, The Academies’ curriculum is known for its academic rigor, psychological safety, and practical application. Our proprietary approach to training has helped new coaches reach PCC-level skill early in their training and our psychodynamic concepts support advanced coaches in their journey toward mastery. With more than 50% of our faculty holding MCC credentials, our instructors collectively bring more than 15,000 hours of practical coaching experience with executives, leaders, managers, and working professionals.

Join our global community of credentialed coaches and human-centric leaders who are reflective, ethical practitioners, and creating transformational impact worldwide.

Since the 2010s, we’ve pioneered the integration of neuroscience into coaching programs. We specialize in synthesizing complex scientific research into practical tools like Red Zone | Blue Zone and Biology-Beliefs-Behavior. These tools empower coaches and leaders to shift their clients from a reactive, fight-flight state to a creative flow-flourish state characterized by connection and confidence.

Our expertise is supported by a robust body of work, including published articles, a deep-dive series on the ICF 8 core competencies, podcast appearances, video tips, as well as curriculum-wide integration of neuroscience. Our team has completed hundreds of hours of advanced training to bring you the most up-to-date and accessible tools. And, we don’t just provide tools; we equip you to master both the artistry of human connection and the science of behavior change, creating a psychologically safe environment where people feel seen, stretched, and inspired to grow.

Join our global movement of “Changing Minds, For Good”!